![]() 11px then was larger than it is now.Ī common rule for setting the body text is to set it to a size that would match the size of the text in a book at an arm’s length distance. But back then the screens were smaller with lower screen resolutions. Back in the early 2000s it was common practice to set the body text to a size of around 11px. One of the mistakes that most websites make is that they make the main body text too small. But first, let’s take a look at each of them in isolation. It turned out that it was easy to apply this idea to the three keys that shape a perfect paragraph. A great representation of three things in perfect balance. All three sides of an equilateral triangle are equal and so are all the three angles. I struggled for a while but then, out of nothing, it hit me-the equilateral triangle. When I was writing the lessons for the Better Web Type course, I was trying to think of a simple concept that would illustrate exactly that: font-size, line-height, and length of lines need to be in perfect balance. This depends to a not inconsiderable extent on the size of the type, the length of the lines and the leading (line-height). The reader should be able to read the message of a text easily and comfortably. There are three keys to doing that, as Josef Mueller-Brockmann-a renowned 20th-century typographer and visual communicator, put it: To do that, we need to be able to shape perfect paragraphs. One of the most important things in typography is to shape a seamless reading experience that invites the reader and presents the content in an objective way. In my opinion, both web designers and web developers should learn the basics-if a designer uses ligatures in her designs but the developer doesn’t even know what ligatures are, how can we expect him to correctly transform the most beautifully designed typography into code? With both roles knowing the basics, we’ll be able to start contributing to a better web by producing better web typography. I created the Better Web Type course to help raise awareness of the important role typography plays on the web. I learned that web designers are commonly either self-taught and haven’t grasped the importance of typography yet, or they actually studied design but typography was just one of the classes they had to attend. And the lack of knowledge about typography doesn’t come from ignorance. So far, I’ve only met a few that really understand typography and know how to apply that knowledge to their work. Still, too many web designers neglect the importance of typography on the web.
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